MyBinding.com recently celebrated their ninth anniversary of selling on eBay.
HILLSBORO, OR (August 15, 2012) – MyBinding.com, one of the country’s leading Internet retailers of document finishing machines and supplies, recently celebrated their nine year anniversary on eBay. As a top-rated seller with a large number of positive interactions, MyBinding has worked hard and been flexible in order to stay successful on the online bidding site.
MyBinding.com began their eBay marketplace as a natural extension of their own online store. Over the years, eBay has rolled out many changes, forcing their sellers to adapt or leave. As with Google updates, MyBinding learned to roll with the punches and mold their eBay marketing strategy to match the changing landscape. Amid all the transitions, MyBinding’s marketing team has been able to maintain high positive feedback as well as great search results.
“eBay has always been a great market for us,” said Jeff McRitchie, Vice President of Marketing. “Our business is conducted mainly online, so it makes sense that we would also have an eBay store.”
Even though eBay and MyBinding are both online stores, each draws its own set of customers. Visitors often check out eBay for less common items, such as rare supplies, while these products don’t sell as well on the main MyBinding.com website. This allows MyBinding to have an expanded customer base. Another thing that has helped them excel on eBay is the offering of free shipping with every product as well as the ability to do international shipping, an option not every company is willing to provide.
Things have always been consistently solid for MyBinding on eBay but the past few years have seen a marked increase. Average monthly sales have jumped considerably to propel them to a Top-rated Platinum PowerSeller. During their eighth year on eBay, the number of transactions crossed the 4,000 mark. A large part of this has been the addition of Josh Yent to the team. Yent is a recent graduate from Oregon State University and took over the eBay store about two years ago, coinciding with the beginning of the increase.
“I’m excited to be working on this project,” said Yent. “It’s amazing to see the huge difference the past two years have made in our number of sales on eBay.”
Currently, MyBinding.com offers around 10,000 items for sale in their eBay store, all with free shipping. They receive a 99.9% positive feedback rating with a total of 6,255 positive and are considered a top-rated, power seller. Their track record of excellent service keeps them going, even in a down economy. In addition to their sales, they also are a top 5,000 reviewer. MyBinding.com has submitted over 340 guides and product reviews to add value and answer customer questions.
“Josh is a great addition to our team. He’s highly motivated and works hard to improve our sales,” said McRitchie. “With his help, we are looking forward to many more successful years.”